Creative Design

Billboards need high contrast to make an impact. The images need to contrast, and the copy needs to contrast with its background. But also, the entire billboard needs to contrast with its surroundings. Billboards have physical locations that are each unique, and to make the best impression, the billboard will need to contrast with its environment. So how as billboard artists do we ensure that happens?

Meadow produces a lot of great billboard artwork every quarter and our clients send us lots of great stuff too. We wanted to give a special shoutout to the outstanding pieces that deserve a little extra attention!

Anyone can make billboard artwork, but not everyone can make good billboard artwork. The principles of billboard design are simple but there are many of them. Here are 4 tips that will help your billboard artwork look less like an amateur’s work and more like a professional’s.

The realm of digital art is experiencing a seismic shift as Artificial Intelligence (AI) weaves its way into the creative process. This technological revolution is reshaping the way all digital art is made, including billboard artwork.

The first quarter of 2024 is over and here are the top 10 best creative designs Meadow has posted in the last three months!

So, you think you have a good billboard design. You think it's readable, with intentional hierarchy, and high contrast. But it’s hard to tell from your computer screen whether it will be effective when printed onto a vinyl and on hung on a billboard. Here are some ways you can test the art for yourself and know if it will do the job.

We’ve all seen billboards. Whether it’s driving down the highway or cruising on a surface street. Some of the art sticks in your head, but some doesn’t. What makes billboard art successful? There are four principal ways to make your billboard design unforgettable!

Contrast is one of the most crucial design elements on a billboard. If colors are muted, lack contrast, or conflict with each other, an advertiser’s message will be difficult to read.

Hierarchy is subtle, not as evident as color contrast or other design elements, but it can take a good billboard design and make it great.

Billboard designs are fundamentally different from any other type of advertising medium, they need to be clear, concise, and readable. Here is our list of 4 pitfalls to avoid!

Meadow is committed to good billboard artwork. We provide full-service design to create or revise artwork with our clients. Billboard art is unique from a design perspective, and most people are unfamiliar with it. It can be helpful for clients to understand why we make the creative decisions that we do.